Less than a year since its launch in Europe, the Peugeot 2008 crossover has just passed the milestone of 100,000 units produced, writes Trish Whelan.

The car has now won numerous accolades in Ireland, Italy, Spain, France, Poland and Turkey since its launch, (winning Continental Irish Small Car of the Year 2014).

Interestingly, some 68 percent of 2008 sales are made up of level 3 and 4 trim levels.

The demand for cars has required three increases in production at the Mulhouse site in France, with production now reaching a level of 680 vehicles a day, which is a doubling of the rate of production since launch.

Some 73 percent of Peugeot 2008 components are made in France, to label the car with a Made in France Guarantee. It received a maximum five stars in the Euro NCAP tests and is the only vehicle in its category to offer a Grip Control technology, a system that improves traction.

The 100,000th 2008 customer comes from Paris.

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